Since we started way back in 1999 we have had over 300,000 people register profiles with us.However, over 80% of Russia/Philippines/etc based profiles are zapped as they are either from spammers/scammers or too low quality.
These tend to have substantially fewer members than we have.
They may focus on people who are affluent, upmarket, clever, gorgeous, ethical, etc.
Some examples include a site for Ecology minded people, one for animal lovers and one for readers of a national magazine.
Having a ' Network' of sites in this way helps us attract a good mix of interesting people.
At some point in the future we'll do a survey or something - however we have so many other good ideas to work on that this may be some time send/receive some messages as a free member - there are very few dating sites left that still let you do this.
The main reason we offer a usable free membership is so that you can heartily recommend us to your friends.
We're called ' Loveandfriends' as we're not just a dating site - although most people joining are indeed looking for a partner.
We would say 90% list dating/finding a partner as their primary objective and just 10% making friends/meeting new people.
However, lots of the people who join for 'dating' are open to meet new people and do make friends along the way or at least some interesting new acquaintances.
Checkout our success stories page - where you will see literally hundreds of emails from happy former members!
Our members tend to be a little more likely to read quality papers like the Times, Guardian, Telegraph than the Sunday Sport.